We’ve partnered with East African Playgrounds to give children their childhoods back through play


Text EAPL47 £5 to 70070

See more about the amazing work that East African Playground do in the video below

How can you help?

We’ve partnered with East African Playgrounds to give children their childhoods back through play, connect customers to the wider world and strengthen the community of independent businesses across the UK. We’re working to raise £5,000 – enough to fund the implementation of a playground and play-based education training for a community in Uganda, benefiting over 1,500 children over the next 15 years.

Any donation made go straight to East African Playgrounds, helping to build playgrounds in refugee settlements, schools and local communities across Uganda. To donate, text EAPL47 £5 to 70070 or follow this link.

So far, we’ve raised over £25

This is enough to fund a herd of safari animals made from recycled tires in a Ugandan playground, engaging children’s imagination and aspirations surrounding tourism, nature and the wider world. We’re proud to make a difference to schools like St. Patrick’s, Jinja, pictured below:

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What Do the Businesses Say?

57% of consumers want to engage with their loyalty programs via mobile devices
(CMO, Adobe, 2017)

We have definitely seen a marked increase in sales across the store since being on the LoyalFree app . In addition being able to check analytics is an added bonus , helping us to create an updated target market for our business!

The Royal Oak

Helen Tyler, Owner

Tylers Department Store & Cafe

The LoyalFree app is an incredibly cost effective way to advertise to new customers in the local area! We love the community it builds amongst independent businesses which helps us all!

The Royal Oak

Sheree, Owner

The Beauty Box, Leicester

We had a customer that was going to purchase 2 minikegs, but ended up buying 5 just so they could get their free one using the LoyalFree offer!

The Royal Oak

Erika Hardy, Head of Marketing

Everards Brewery

Ruth Skinner from Smörgås Sandwich Bar in Leicester is loving being on LoyalFree. Click ‘Play’ below to see why!

See why Tobi, and The Royal Oak Pub, has loved being on the LoyalFree app

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Who Created LoyalFree?

Sophie and Jason, town marketing experts!

The founders are slightly mad,
in all the right ways

  • We have a wealth of work experience, as pictured below, across a multitude of sectors
  • We are the sole owners of and directors of LoyalFree Ltd
  • We have taken no investment, thus have no external influencers and are the only decision makers
  • We love meeting enthusiastic managers to discuss improving towns
  • We encompass a variety of skills covering the entire spectrum of Digital Marketing and Technology


How Many People Are Using LoyalFree?

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Business Views

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App Users

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Local Businesses

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Discount Claims

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Total Rewards

Awards & Press

Tech city
Women in Business Awards
Love Loughborough Logo
Business Women Awards
Business Women Awards
Loughborough EchoLeicester Mercury
FSB Digital Business of the Year
FSB Scale Up Business of the Year
Niche Business Awards
Great British Entrepreneur Awards

SBD Awards