Haverhill launch new high street app to boost footfall and sales in the town

Written by Heather Topics: App User, BID, Blog

Heart of Haverhill has launched a new partnership with multi award winning high street app LoyalFree, as part of their plan to promote and improve the town. 

The LoyalFree app showcases vital area information for locals and visitors including tourism information, exclusive deals and loyalty schemes, fun local events and interactive trails. The free-to-download app is designed to boost footfall and sales in the city by encouraging consumers to explore and shop local safely. Haverhill has become the 27th area in the UK to partner with the innovative place promotion app. 

Heart of Haverhill is an independent group of businesses in the town, working together to create the best environment for businesses in the area to succeed. Encompassing around 100 businesses, members will benefit from advertising opportunities, customer insights and social media support. Local businesses already signed up include Karen’s Kitchen, Nine Jars and Nicom IT Services! 

Daniel Pilley, coordinating this project for Heart of Haverhill said: ‘‘In the wake of the Coronavirus pandemic, the innovative LoyalFree app and Marketplace are great platforms to promote our businesses and we hope locals will get behind the new project.’’

LoyalFree’s digital trails are one way app users can explore the beautiful town, find hidden gems and discover the best independent businesses! There are already some exciting trails live on the app including the Coffee Shop Trail and the Haverhill Ale Trail. Keep your eyes peeled for more trails being added plus interactive experiences coming soon. 

Sophie Hainsworth, co-founder of LoyalFree, added: ‘‘We are ecstatic to be working with Heart of Haverhill and be able to offer businesses there a way to expand their digital presence and customer base.’’

Download the app before the 10th January and you can be in with a chance of winning a £100 voucher to spend in any shop on the app! The in app competition can be entered with just one click every day for even more chances to win! 

If you’re a business in Haverhill, please email [email protected] for details of how you can get involved in the scheme. 

You can download the LoyalFree app for free here: www.loyalfree.co.uk/download or search ‘LoyalFree’ on the iOS and Google play store.  

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