Christchurch launches new app to boost footfall and sales in the area

Written by Jem Ardolino Topics: App User, BID, Blog

Christchurch BID has launched a new partnership with multi award winning app LoyalFree, as part of their aim to promote Christchurch town centre as a fantastic place to shop, to eat, to walk, and to spend well-earned quality time. The town has become the latest area in the UK to launch the LoyalFree app, a place promotion app designed to boost footfall and sales in the area by encouraging consumers to support independent businesses and explore more of their local area.

LoyalFree is an innovative digital platform which showcases vital area information for residents and visitors including a local guide, exclusive deals and loyalty schemes, fun local events, and interactive trails. Businesses will benefit from advertising opportunities; customer insights and social media support and the dynamic app allows users to benefit from using just one app across the UK – so they can tap into the local area wherever they are. 

Christchurch BID play a vital role in facing the town’s recent challenges from covid and changes to consumer spending by taking the town forward and supporting hundreds of businesses in the area. Local businesses already signed up to the LoyalFree app include The Coffee Pot, The Industry and Belvoir.

Christina Pengelly from Christchurch BID, said, “We’re delighted to be working with LoyalFree to bring footfall into the town centre. The app will offer a new and exciting way for residents and visitors to enjoy all that our town has to offer”.

LoyalFree’s digital trails are one way app users can explore the area’s history, hidden gems and best independents. There are already some exciting trails live on the app including the Sunday Brunch Spots Trail and the Acoustic: The Live Music Events Trail which showcases some of spectacular performances taking place in Christchurch’s many independent venues. 

Sophie Hainsworth, co-founder of LoyalFree, said: ‘‘We are ecstatic to be working with Christchurch to be able to offer local businesses a way to expand their digital presence and encourage app users to explore more of the town.’’ 

You can download the LoyalFree app for or search ‘LoyalFree’ on the iOS and Google play store. 

If you’re a BID levy payer in Christchurch, please email [email protected] for details of how you can get involved in the scheme.

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